While “Nerding Out” in high school, Adam Rothlein quickly found himself spending all his free time in the TV lab experimenting with all the available equipment, making music videos for the Beatles and mock film trailers for Beat Street 7. At that point, he knew filmmaking was his calling. His passion for mixing film with music really developed when he became GM of his college radio station. This led to contacts at record labels which were instrumental in launching his directing career upon graduation. He has directed music videos and long-form content for bands and artists including Blake Shelton (2018 CMT Music Awards Video of the Year and Male Video of the Year), Pink, Britney Spears, John Mayer, Green Day, My Chemical Romance, The Killers and many more. With his passionate, rhythmic directing style, he has directed commercials and branded content for Samsung, Amazon, Mazda and SanDisk.